Hi there! My name is Colin Mc Bride. I have 12 years experience working in the digital space. I worked at Google for 10 years in sales, marketing and operations. Post Google, I was Head of Operations at ROKT.com, the pioneer in the transaction marketing space.
During this time I’ve been responsible for leading initiatives to optimise business operations, customer experience and revenue generation via digital channels. I’ve made a career for myself in this space as I have a passion for helping companies and their customers benefit from the opportunities digital has to offer. My goal is to help many Irish businesses become more successful using online tools.
Key Skills:
Operations: Expertise in ad operations, business operations, cloud management, planning and executing business wide strategies
Digital Marketing: Strong knowledge of how to market across search, display, social, mobile & email platforms
Product Expertise: Strong understanding of:
> Cloud based platforms e.g Salesforce, Exact Target, Freshdesk, JIRA, Docusign, Drawloop, Expensify
Project Management: In depth experience leading and working on projects across marketing, sales, customer support, training, finance, product & engineering functions
Problem Solving & Troubleshooting: Strong ability to review business processes and optimise them
